The truth about AI in marketing – overhyped or game-changer?
The marketing world is abuzz with the AI craze, but is the hype justified? As an agency that lives and breathes marketing, we’ve been kicking the tyres on AI to see if it’s the game-changing force it’s...
View Article5 Google Ads strategies to take your Paid Search to the next level
At Evergreen, we’re always exploring new ways to maximise our clients’ return on ad spend (ROAS) and drive growth through paid media. In this edition of T.E.A Talks, our Paid Media Director Konrad...
View ArticleJosef + Rosco X Evergreen – New partnership!
We’re starting Q2 off in the best way possible with a fantastic new client partnership… Bespoke, sustainable furniture lovers, you’re gonna like this one. Kicking off in May, we’ll be partnering with...
View ArticleWhy home, garden and lifestyle brands need to hop on the TikTok train
Short-form video content is taking the marketing world by storm, and TikTok is leading the charge. What started as an entertainment app for dancing teenagers has quickly evolved into a powerful...
View ArticleGetting grilled at Ecom Collab Club and exploring our first trade show
This week was a whirlwind of putting ourselves out there for The Evergreen Agency! In this edition of Evergreen Uncut, we’re giving you the behind-the-scenes scoop on getting “Airfried” at Ecom Club...
View ArticleBecome an authority in your industry with evergreen content
In today’s crowded digital landscape, simply having a website or product isn’t enough. To truly stand out and capture your audience’s attention, you need to cement your brand as an authority in your...
View ArticleNu-Look Roof / Evergreen – New Partnership!
Shout it from the (conservatory) roof tops, we’ve partnered with another fantastic client for Q2! If you couldn’t tell, we’re a tad excited… Starting in May, we’ll be partnering with Nu-Look...
View Article5 no-brainer tips to amplify your shopping ads game
As marketers, we all know the struggle – you set up a shiny new shopping campaign, hit “enable,” and… crickets. With so much riding on these ad formats, simply putting them live isn’t gonna cut it. You...
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The BackBONE of Digital Marketing
Buy it. Own it. Nurture it. Earn it. Discover the ethos behind The Backbone of Digital Marketing, what it is and how brands can use this framework to transform their approach to digital marketing. Use...
View ArticleFilming on location for your brand is easier than you think!
Going out on location to film video content for your brand may seem intimidating if you’ve never done it before. You might think it requires extensive equipment, crew, lighting rigs and a huge...
View Article5 ways to optimise your Google Ads
Whether it’s the summer sun that brings around your peak trading, or the winter festivities, making sure your Google Ads account is primed and ready to go is a priority. At Evergreen, we’re always one...
View ArticleGoing the extra mile to land a new client
At The Evergreen Agency, we truly believe in going above and beyond to win over our ideal clients. In this edition of Evergreen Uncut, you’re getting a behind-the-scenes look at the ambitious lengths...
View ArticleWake Up Your Brand with Motion Graphics
Let’s be honest – creating video content can be a hurdle for some brands. Maybe you don’t have the resources for live-action filming. Or perhaps the mere thought of being on camera makes your team want...
View ArticleThe truth about Performance Max: what we love & hate
If you’re an ecommerce brand or any company running paid ads, you’ve likely encountered Google’s Performance Max campaigns. Billed as a way to automate and consolidate your advertising across Google’s...
View ArticleGarden Centre Expo / Evergreen – New Partnership!
We’ve been busy planning something very exciting ahead of October 2024… We can now officially announce that we will be exhibiting at the fantastic Garden Centre Expo! 🪴 As the only business growth...
View ArticleWe made the ULTIMATE paid media funnel for home, garden and lifestyle brands
Are you a home, garden or lifestyle brand looking to build the ultimate paid media funnel? If so, you’re in for a treat! In this post, we’ll share our secret recipe for concocting the perfect paid...
View ArticleWe travelled across Europe for ONE big reason
The excitement was palpable as Aaron, Konrad and Darren, travelled to the historic city of Prague for the prestigious 2024 European Search Awards. With multiple client campaigns nominated across...
View ArticleWinners of the Best PPC Campaign in Europe!
Last week, some of the team flew out to Prague for a VERY exciting evening at the European Search Awards! But let’s start at the beginning shall we? Back in 2023, we tentatively threw our hat into the...
View ArticleWhat role does paid media play for home, garden and lifestyle brands
As businesses strive for growth, one critical area that demands attention is the role of paid media within the overall marketing mix. Paid media, such as Google Ads, Facebook Ads, and other online...
View ArticleHow to make an award winning campaign for brands
Ever wonder what goes into an award winning brand campaign? Well, you’re in luck! In this post, we’ll be giving you a glimpse into the strategies and creative processes that have earned us multiple...
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